CrossFit makes money by loaning the power of its name to independent gyms. But after a series of racist comments from the recently-ousted founder and CEO, those gyms are fleeing, putting the business behind the workout in peril.
from GQ https://ift.tt/3cVisTV
from GQ https://ift.tt/3cVisTV
CrossFit's Brand Was Everything. Now That It's Toxic, What's Left?
![CrossFit's Brand Was Everything. Now That It's Toxic, What's Left?]()
Reviewed by Riyad
on
June 12, 2020
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